You’re The Label Now: Indie Musician’s Guide to Online Labels

You’re The Label Now: Indie Musician’s Guide to Online Labels by Haselton Media Group is the essential playbook for independent artists who are done waiting to be discovered — and ready to build their own empire.

The music industry has changed forever. You no longer need a major label deal to distribute your music worldwide, collect your royalties, build a fanbase, or make a living as an artist. With the right knowledge, a laptop, and an internet connection, you are the label. This book shows you exactly how to operate like one.

What You’ll Learn

• How to legally set up your own independent record label from scratch
• Registering with PROs (ASCAP, BMI, SESAC) to collect every royalty you’re owed
• Distributing your music to Spotify, Apple Music, Tidal, Amazon Music, and beyond
• Building and running an online label business: branding, contracts, and administration
• Digital marketing strategies that actually work for independent artists
• Playlist pitching, press outreach, and getting your music heard
• Understanding sync licensing, mechanical royalties, and streaming revenue
• Managing and signing other artists to your label
• Scaling from a one-person operation to a full indie imprint

Who This Book Is For

This book is for singers, producers, beatmakers, and multi-genre creators who are serious about building sustainable music careers on their own terms. If you’ve ever felt like the industry wasn’t built for you — this book is proof that you don’t need the industry. You’re the label now.

Published by Haselton Media Group.